"It definitely has some attitude and some fierceness to the crest that you don't always see with traditional soccer crests." ...

While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

A new professional sports team is in town. On Friday afternoon, it was announced that D-FW’s latest professional sports franchise has a name: Atlético Dallas. In revealing the team name the ...

GARLAND, Texas — North Texas has a new men's pro soccer team coming in 2027, and the club released its name and logo on Friday night in downtown Garland. The team? It'll be called Atlético Dallas.