Adidas returns with a second “Originals Golf” capsule, offering a range of apparel, footwear and accessories that respect the company's history.

Brand "authenticity” isn’t about a tagline or a logo tweak, but a lived truth. Today’s consumers expect more than polished ...

American Vogue’s August 2025 issue has been making headlines — and not only for its cover featuring actor Anne Hathaway, who ...

Merchandise is a sophisticated marketing channel that reinforces brand identity, drives action and builds emotional ...

Jessie James Decker is a lot of things — singer, New York Times bestselling author, CEO and creative director of her fashion ...