Artificial Intelligence is transforming television in India. Connected TVs are becoming personalized entertainment hubs.

Under Armour faces declining revenue, weak DTC and footwear sales, and tariff uncertainties, complicating its turnaround ...

The marketing funnel is dead, said Esi Eggleston Bracey, Unilever’s Chief Growth and Marketing Officer at the POSSIBLE conference in Miami in April. Here's a look at her "culture-to-cart" approach.

The very first Campaign Brief WA Agency of the Year award was presented 38 years ago, in 1987, to JB&B. JMA Ogilvy & Mather claimed the title for the following two years, before 303 broke through in ...

There’s a new kid on the block in the energy drink space called Lucky Energy, marketed as a "better-for-you" beverage made with five simple ingredients and zero sugar.

The rules of digital branding and marketing have fundamentally changed. For entrepreneurs and businesses striving to stay ...

Haier Group proudly announces that it has been ranked 54th in the 2025 Kantar BrandZ Top 100 Most Valuable Global Brands, ...

Faye Mear offers a simple guide to deciphering marketing jargon – and explains what it means for your practice.

The brands that integrate these touchpoints seamlessly will be the ones leading the pack, long before the customer ever steps ...