Ira M. Gostin, MBA, APR is the chief strategist at G8 Strategies, helping global companies tell their brand stories to move the needle. Developing a robust communications strategy is a vital ...

A corporate communication strategy framework is a tool for planning communication with your employees, customers, ... How to Create Open Communication in the Workplace.

The first step toward creating a strategic corporate communications plan itself relies on strong communications. Gather key management, human resources and marketing personnel to present the case ...

“Make Some Noise — The Unconventional Road to Dominance” by Ken Schmidt (Simon & Schuster, $28). Whether you’re a small business or a multi-national, answers to these three “Noise Cubed ...

For years, the role of corporate communications has drawn parallels to that of a short-order cook. Requests come in, you fulfill them and move on to the next order. But if we’ve learned anything ...

Creating an employee communication strategy for COVID-19--and beyond. Employers are quickly adopting new strategies to communicate with employees in a virtual environment, and some of those ...

Our customer service team can be reached at [email protected] during business hours at (207) 791-6000. Primary Menu ... How to Create a Strategic Marketing Communications Plan.

Effective corporate communications must be tailored to the needs of each and every audience. Primary of corporate communications is usually to create a romance with clients. To develop trust ...

Transformational: Strategy is transformational because it’s about helping an organization expand, grow, and invent new ways to advance the business, economy, and society. Strategic communication ...

Business communication infrastructure faces unprecedented challenges as organizations expand their digital footprint. Your ...