The U.S. digital advertising is projected to reach $300 billion by 2028, according to Emarketer. Although B2B buyers ...

A group of trade and technology veterans have set out plans to develop an open-source protocol that bridges gaps between ...

Google's 'Advanced Plans' feature, in its Reach Planner tool, automatically suggests optimal ad type combinations and budget ...

The Bermuda Tourism Authority [BTA] has been recognized by HSMAI with multiple Adrian Awards for its outstanding travel ...

In 2023, the digital marketing market was valued at $363.05 billion and is projected to reach $1099.33 billion by the end of ...

This is an interview with Chris Kirksey, CEO, Direction.com Chris, can you tell us a bit about yourself and your journey to ...

Tight marketing budgets, teething issues when implementing AI, and trouble keeping up with consumer needs have all created a ...

SFB Digital Marketing, a leading agency specializing in data-driven advertising solutions, has highlighted key developments ...

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.

Businesses need data-driven strategies to stay ahead of the competition. Digital Marketing Intelligence is the process of gathering, analyzing, and ...

Discover how Geisinger's new marketing chief plans to enhance the digital patient experience and utilize the Risant Health partnership.

Many businesses recognise they need a new website, but they don’t always understand why. A website is often seen as a ...