Marketers have long skirted around the topic of religion because they are scared to open Pandora’s box; however, religion and ...

Digital Turbine (NASDAQ: APPS) stock is seeing big sell-offs in Tuesday's trading. The advertising technology company's share ...

In 2023, the digital marketing market was valued at $363.05 billion and is projected to reach $1099.33 billion by the end of ...

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

Businesses today must strive to stay ahead of the stiff competition. And thanks to technological advancement, it’s now easier ...

In her new book “Second Life,” journalist and culture critic Amanda Hess scrutinizes period-tracking apps, targeted ads, and ...

University of Connecticut students can attend a career fair-style event next Wednesday, Feb. 26 in the School of Business lounge located on the building’s first floor.

Researchers from Symbiosis International University explore the transformative role of Generative AI in digital marketing, ...

Schools are training students how to be citizens online, which means being safe and respectful while enjoying the benefits of ...

Tight marketing budgets, teething issues when implementing AI, and trouble keeping up with consumer needs have all created a ...

AI agents are redefining digital interactions. Find out how they enhance search, automate personalization, and drive business efficiency.

Bank has been rethinking its $1 billion-a-year spend on advertising and communications to drive consistency and effectiveness ...