It may surprise you to learn that the biggest obstacle to AI-powered marketing success isn't technology — it's mindset.

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

AI has become a more and more present tool in marketing as we know it today, offering data-driven insights and efficiency, ...

By crafting tailored prompts, entrepreneurs can leverage ChatGPT to generate detailed, insightful, and actionable content for ...

To truly resonate, brands must do what great performers do: Focus the audience, speak their language, dramatize real life, ...

That experience taught me a lesson I would never forget: marketing can't fix a broken product, a confused value proposition ...

CMOs’ ad budgets are flat this year compared to last year. As a result, CMOs are looking for efficiency wherever they can ...

Looming tariffs, fragmented shopping and uncertainty, oh my! Here are four opportunities to optimize marketing outcomes ...

In an era where data-driven insights (IQ) dominate decision-making, emotional intelligence (EQ) may be the missing ingredient ...

In an increasingly competitive healthcare environment, dental practices across the UK and Ireland face growing challenges in attracting new patients and maintaining strong relationships with existing ...

Telstra's Dan Lacaze is the next in the Uber Advertising hot seat and is already regretting asking how the driver's day has been.

ONAR (OTCQB: ONAR) , a global marketing technology firm specializing in AI-driven solutions for revenue acceleration, has selected IBN to lead its co ...