As more and more organisations have moved to cross-functional and cross-regional involvement in the development of their strategic and operational brand plans, the result has been greater ...

Abstract: Information diagrams and the I-measure are useful mnemonics where random variables are treated as sets, and entropy and mutual information are treated as a signed measure. Although the ...

Innovation analytics is an emerging paradigm that integrates information/knowledge, analytics, digital twins and artificial intelligence to support and manage the ...