These strategies, known as "generic strategies," help businesses find their special place in the market. They can be the cheapest offer, a unique angle (exclusivity) or focus on a specific group ...

Michael Porter, noted author of Competitive Strategy, uses a similar framework and groups strategies into three generic strategies (i.e., strategies that are applicable across industries): cost ...

In his 1985 book "Competitive Advantage," Harvard Business School professor Michael Porter explained that a company must create clear goals, strategies and operations to build a sustainable ...

The pharmaceutical executive Martin Shkreli made headlines this summer when he raised the price of a generic drug by over 5,000 percent. Led by Clay Wiske MD ’16, a team of researchers presented ...