Successful commerce revolves around competitiveness, so if you want your business to succeed in the global marketplace, you ...

Goodyear has awarded Publicis Groupe the vast majority of its global marketing business—a sweeping consolidation play that ...

The marketing trends of 2025 offer immense opportunities for innovation. From embracing AI to rethinking personalization and ...

A group of former leaders from health comms giant Inizio Evoke have come together to launch Flex Marketing, a new agency ...

Unpack the secrets of next-gen marketing with Jim Lecinski, delving into AI innovations, Gen Alpha insights and omnichannel success.

Feb 12 (Reuters) - German software developer TeamViewer (TMV.DE), opens new tab posted on Wednesday mid-term revenue growth targets after it closed its acquisition of IT firm 1E. TeamViewer ...

This is an issue that global marketing and strategy leaders need to address. Many pharma and life sciences firms still approach global activity as they did 10 years ago; defining global ...

“Today’s consumers expect to connect with brands on social in the same way they would connect with a friend,” said Layla Revis, vice president of social, content and brand marketing at Sprout Social, ...

The subsequent political backlash has contributed to a growing appetite for tariffs and industrial policies in many advanced economies as they attempt to make their own manufacturing sectors more ...