And, just like any communications strategy, it is important to have well-thought-out goals, strategies and tactics for the University’s social media presence. Social goals and strategies for the ...

Marcy Klipfel oversees the full HR department and contributes to a high-performance culture as chief engagement officer at ...

To ensure goals are being met, we routinely evaluate effectiveness and adapt tactics ... Our team works closely with Strategic Relations and other campus partners to ensure integrated campus-wide ...

Your strategy is made up of various shared media tactics that adapt based on where ... and so are content strategies. In the 2025 Comms Report, PR professionals named employees and everyday ...

Thus, strategic, smart wins can still happen if you reframe your messaging and shift your focus onto the right industries. So, as we face the economic challenges that will inevitably continue to knock ...