Newly uncovered documents show that Meta, the company behind Facebook, Instagram, and WhatsApp, earns huge sums from ads ...

Google is launching a new opt-in feature in the U.S. that lets Google Wallet and Pay use your purchase history and stored ...

Before we dive into the changes, it's important to note that while Google does have access to some of your data to ...

Google reinforces policy that submitting false information during advertiser verification is a violation that can lead to ...

Traffic-starved pubs are hopeful their audience data will fuel advertising’s automated future – if only they can wrest ...

Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.

Apple is making the right move to get Siri back on track, but this is a core technology Apple has to be able to make, not buy.

Google on Thursday released several tools for publishers including an AI-powered brand-safety feature that learns from a publisher's standards and automatically blocks unwanted ads.

Google’s sell-side programmatic platform at the heart of its antitrust case just made some upgrades, including direct buying and AI publisher tools.

On Thursday, Google gave advertisers increased transparency and data in Performance Max by introducing "channel performance" across Google's channels and search partners. The move addresses opening ...

A high-resolution digital map allows people to plan their routes along the ancient roads of the Roman Empire. Combining ...

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...