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New year, new store. Gucci has kicked off 2025 with a Texas-sized footprint in Houston. On Wednesday, the Florence-based luxury brand unveiled an 11,000-square foot boutique in the Galleria.

Gucci's first American store in 1953 catapulted the brand into the global spotlight, attracting Hollywood stars and cementing its reputation as a luxury symbol. However, success bred tension.

Gucci’s storied boutique on Via de’ Tornabuoni opened in 1967 and now has stores all over the world. The Gucci Cruise 2026 show lands in Florence on May 15, 2025.

Gucci was founded in Florence in 1921 by Guccio Gucci and became an internationally-known brand under his son Aldo Gucci. But there were family feuds over control of the company.