Kitty’s popularity is emblematic of the global craze for cute things. In Japan the phenomenon, known as kawaii, dates back to at least the 17th century, when artists started producing miniatures ...

Hello Kitty is, brace yourselves, not actually a cat, according to her creators. The iconic character, made by Japanese company Sanrio, is celebrating her 50th anniversary this year - and with it ...

Sanrio, the 64-year-old company behind the iconic Hello Kitty brand, is thriving once again with a modern makeover.