Customer expectations have changed. Many brands claim to care about their customers, yet their actions often suggest ...

A strong personal brand not only reinforces your credibility, but also ensures your ongoing relevance in the C-suite as the ...

A powerful brand needs three main things: a clear strategy, eye-catching visuals, and a great customer experience. Start by ...

Authenticity, clarity and consistency – personal branding expert Amelia Sordell shares how to craft a personal brand that not ...

If you’re ready to create a brand story that captivates and inspires, dive into these powerful insights and take your narrative to the next level. Be honest, and connect with your audience.

Building a strong brand is key to business success. The digital world changes fast. The best branding blogs help you stay ...

First, step back and try to identify the essence of your brand by asking yourself what your company’s core values are.

I defiantly refused, saying it was our job to make the brand so ubiquitous in our industry that we wouldn’t have to tell people how to pronounce it. My best example was how far we’ve all come ...

If your sonic identity uses one set of audio elements on your website and another on your mobile app, customers will fail to make the connection. Consider how all of your audio elements combined tell ...

Learn more Facebook business pages are free to both create and use. They can be a powerful tool to help you reach a new audience, gain popularity, and grow your brand. It's easy to create a ...