Maggie, Bata, Colgate – these 8 famous brands feel Indian, but they're actually foreign. Discover their surprising stories.

The German soap brand Sebamed, part of USV Limited in India since over a decade, had been a doctor-prescribed brand for a long time. A few years back it decided to take the OTC route and more ...

India's Soap Market to 2023 ... During the same period, Lux was the leading soap brand with a market share of ~13.5%, followed by Santoor, Vivel, and other brands. Key ...

The campaign and the brand world This campaign is in line with Vivel’s previous work, which has depicted a progressive journey to create a more gender-equal society in a sea of celebrity ...

The Indian soap industry is currently valued at approximately ₹25,000 crores in revenue, per data from NielsenIQ. However, the category has experienced a slowdown in growth.

Bengaluru: Wipro Consumer Care and Lighting (WCCL) has acquired Jo, Doy, and Bacter Shield, brands from VVF India. This is also the company’s third acquisition within the last twelve months ...

This 1923 advert of an Indian soap brand featured a female deity Soon the adverts featured Indian women. One advert told the story of a Mrs Mehta, a sari-clad Indian woman.