American Airlines recovered 75% of sales revenue by reversing its strategy and re-engaging with agencies and corporations. It ...

A jury awarded Carranza $4 million for past and future emotional distress damages. On appeal, the City argued that Carranza did not experience the alleged harassment directly and that the conduct ...

The future of brand measurement must be a collaboration between academia and practitioners. A recent gathering at Kellogg ...

The canola market started in July on a strong footing, gaining some momentum from the EPA proposing Renewable Volume Obligations that were positive for the oilseed markets and from the ...

Italy maintains comprehensive gambling advertising bans that have resulted in substantial fines for both operators and platforms, while Spain has implemented strict time-based restrictions ...

Trump’s FTC announces merger condition that prohibits advertising boycotts Merging firms agree to FTC demands in order to create world's largest ad agency.

AppLovin's AI-powered platform and strong growth offer a potential 43.4% upside in mobile advertising. Read an analysis of APP stock here.

The liberal advocacy organization said in a lawsuit that the Federal Trade Commission’s inquiry into boycotts with other advertising groups was “retribution.” ...

After several years of small experiments with AI and big anxieties over its impact, advertising executives got with the program at this week’s Cannes Lions International Festival of Creativity ...

India presents a uniquely complex regulatory environment for the alcoholic beverages industry. Unlike many sectors governed primarily by central legislation, alcohol falls under the purview of states, ...

Learn top ecommerce advertising strategies for 2025. Discover how to boost ROI with paid search, social ads, retargeting, and performance marketing.