The seventh installment in the iconic dinosaur franchise is launching midweek in North America to take advantage of the long July Fourth holiday weekend, 'F1: The Movie' zooms past $200 million globally.

Jurassic World Rebirth,” the seventh installment in the long-running dinosaur franchise that refuses to go extinct, took a big bite out of the box office on Wednesday, earning $30.5 million. The Universal release should dominate ticket sales during the Fourth of July holiday weekend,

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Jurassic World Rebirth is the latest reboot of the beloved franchise. This time around Scarlett Johansson, Mahershala Ali, and Jonathan Bailey head to a fresh island of mutant dinosaurs, where they experience a familiar mix of splashy kills and not-so-subtle morality tales.

That remains true in “Jurassic World Rebirth,” though at this point in the story, public interest in any dinosaurs has waned considerably. So, in the new film, there is simply an island near the equator where the remaining dinosaurs live — it’s literally the only place with a climate they can survive.