Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 ...

Kim Kardashian is not coming in to be a savior to Nike, as this is just one of many issues Nike needs to address, says ...

More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim ...

The sportwear company Nike, which has faced lagging revenue and relevance, is teaming up with reality TV star Kim ...

Kim Kardashian is taking her shapewear brand into the big leagues. The reality star announced on Tuesday that she’s ...

SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all ...

Notably, the development marks the first time Nike ( NYSE: NKE) has partnered with an outside company to launch a new brand.

Nike is in a slump. Sales are down, its stock has lost more than a quarter of its value over the past year and its new CEO ...

“Nike and Skims share a deep commitment to innovation, inclusivity and pushing boundaries, driven by an unwavering belief in ...

The joint womenswear label will debut its first collection in the United States in spring 2025, ahead of its global 2026 ...

Kim Kardashian and Nike are working together on a line of training apparel and shoes; we wonder how Kanye West feels about that.