The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational ...

Lyft just got a new logo, but you probably didn’t notice it.

This is a great example of how personal brand logos can be both timeless and fun. It's a nod to his quirky sense of style, hits on a particular feature that his audience associates with him, and ...

Photo credit: Crap eyewear. Augustus Cook, head of brand design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo. For Circle to Search, we treated ...

The program that has operated since 1974 will break off into its own high school and middle school starting this school year.

Brands like Apple and Mercedes-Benz have logos that have evolved over time but still maintain a sense of continuity and connection to the brand’s history and values. 3. Difficulty in reproducing ...

It's important that entrepreneurs learn how to use AI branding tools effectively—and understand when they may not be the ...

Lately some brands have taken some baby steps away from the script. Just two years ago, Campbell Soup separated the letters in its famous logo, perhaps as a service to the cursive-illiterate ...

Looka is an AI-based logo design tool that simplifies the branding process. Founded in 2016 (originally as Logojoy), Looka leverages AI to generate logos tailored to a user’s preferences.

Scenario 1: “Ralphie” Logo Only. Club sports apparel; Bookstore merchandise and store visual identity; Events related to athletics programming (e.g., pregame celebrations, etc.) Recreation Center ...