Independent Can Company has raised prices twice this year already after Trump imposed 25% duties on steel in March, and then ...

The popular candle company is changing its look and scent profiles to attract a premium cohort of new shoppers.

Ten classic logos that were scrapped after public backlash. Learn why these changes failed and what brands can do to avoid ...

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COLUMBIA — As part of efforts to promote the Columbia area as a desirable place to live, work and visit, business leaders ...

Whether you’re opting for shots or a classic margarita, there’s a chance to be intentional in supporting Black (and women) ...

Lyft just got a new logo, but you probably didn’t notice it.

Learn what brand management is, why it matters, and explore key strategies and best practices to grow a powerful brand.

The foodservice channel has shown how dynamic it can be as purveyors embrace value options, technology and customized ...

Packaging has long been treated as a surface-level decision—slap on a logo, pick a neutral colour scheme, and send it off.