Today we’re adding support for defining loyalty programs under Organization structured data combined with loyalty benefits under Product structured data.” What this means.

Loyalty programs across the globe have been growing at a rapid rate, with a market value of $5.6 billion in 2022, 23% higher than in 2021. According to projections, the value is estimated to grow ...

Restaurant loyalty programs are increasingly popular, but they’re far from a silver bullet for driving traffic. Just ask ...

Award tickets on American and other airlines can also vary based on the time of year. For example, it cost 126,000 frequent flyer miles for a roundtrip ticket in standard economy on American ...

The Value Of Loyalty Retailers are all-in on loyalty programs – which means earmarking serious growth marketing budgets to acquire new subscribers or members. These campaigns typically target regular ...

Looking for ways to earn—and spend—loyalty rewards program points this month? We've got you covered with promotions from airlines, hotels, and credit cards.

AAdvantage® members can sign up for the AAdvantage eShopping SM program, which lets travelers shop at more than 1,200 online stores and earn miles and Loyalty Points on every dollar spent.

Do loyalty programs actually create more-loyal customers? In a recent study, researchers analyzed two years of purchase data from more than 10,000 customers at a top U.S. retailer to explore how ...