As the region’s marketing landscape matures, the way brands and agencies engage in the pitching process is also evolving.

Most comms teams aren’t fluent in AI yet — but fluency is the difference between burnout and better workflows. Here's how to ...

Billboard advertising remains a powerful and growing tool for law firms to build brand recognition, reach consumers who aren't plugged in online, and compete in an increasingly crowded and competitiv… ...

For marketing and communications professionals, survival in the modern industry landscape means being able to pivot quickly. Amid shifting consumer behaviors and emerging technologies, teams must ...

The marketing communication process model is essential for businesses looking to effectively connect with their audience. It outlines how messages are crafted, sent, and received, ensuring that ...

Global creative and communications agency W Communications (W) has launched a new global joint venture in partnership with multi-discipline content agency, Bellow. The joint enterprise, W ...

He is one of scores of people who licensed their image to AI marketing companies and then ... allows firms to build catalogues of digital models to appear in videos that mostly promote products ...

New Delhi [India], April 16: From revolutionizing architecture communication to reshaping digital marketing and CRM solutions, these seven standout companies are leading the charge in India's digital ...