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How To Prove Marketing's Worth To The C-Suite
Proving marketing’s worth isn’t just about doing the work—it’s about making it visible. Speak the C-suite’s language with ...
How To Get The C-Suite Together For An Integrated Marketing Strategy
The 4As, or the American Association of Advertising Agencies, announced that Justin Thomas-Copeland will lead the organization as CEO. Thomas-Copeland will succeed Marla Kaplowitz, who is stepping ...