Sara Stiegelmair, head of digital ad sales at Russmedia, told INMA members how the introduction of its Story Premium ...

Is the role of a media strategist getting easier and less complex, or are media strategists becoming 'innovation-averse'? ...

At e4m TechManch 2025, marketers and brand leaders explored how AI is redefining the commerce journey, from reactive search ...

DirecTV Advertising has teamed with MAGNA Media Trials for a newly released study on a potential new headache for traditional media sellers: ads that appear when viewers hit the pause button while ...