When marketing a stationery product we need to celebrate the benefits beyond those core sales drivers. (Representative image/iStock) By Tanveer Khan ...

The role of nostalgia marketing The allure of nostalgia for stationery brands is multifaceted. Even the simplest items such as pens, pencils, erasers, and notebooks are steeped in memories of ...

Yash Chandiramani, Founder and Chief Strategist, Admatazz, said, “We are honoured to be entrusted to enhance the digital and social presence for Anupam Stationery.

Admatazz to elevate Anupam Stationery's digital presence. Admatazz, a Mumbai-based digital agency has won the integrated marketing mandate for the brand Anupam Stationery. Anupam Stationery is a ...