Gartner predicts that retrieval-augmented generation will play a pivotal role in mitigating issues with developing and deploying GenAI business apps.

In this episode, Warren Werbitt is joined by marketing expert Amanda Bronowski to dive into strategies tailored for the printing industry.

Ulta Beauty’s latest results suggest that, even in a turbulent economy, shoppers continue to prioritize beauty—especially when it’s served with innovation, exclusivity, and well-timed ...

In an unusual marketing move, Marvel Studios is rebranding "Thunderbolts*" under a new name that spoils the final scene of the film.

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The Suntory brand is attempting to expand its consumer base and versatility by promoting Jim Beam Black and building off of its 2024 marketing strategy.

HX is expanding its business development and marketing teams in the Americas to strengthen travel trade partnerships and support.

Establishing a straightforward marketing strategy to track, measure, and optimize results to achieve reliable, repeatable success.

In this episode of FoodNavigator-USA’s Soup-To-Nuts podcast, representatives from two emerging ethnic packaged food brands – Deep Indian Kitchen and Del Real Foods – share how they walk the ...

The digital sphere is in constant flux, demanding a reassessment of marketing strategies. Businesses today must move beyond rudimentary tactics and engage audiences on a deeper level. The shift from ...

WASHINGTON — The Space Development Agency is recalibrating its procurement strategy for a next-generation constellation of military satellites, following lessons learned from initial deployments ...

As Welch’s evolves its marketing strategy to be increasingly digital, it’s able to test new media placements through dedicated testing budgets. Overall, Welch’s uses a 70-20-10 marketing model.