The new position gives Infiniti the opportunity to work longer term on initiatives that can strengthen the brand, Infiniti's ...

Post-pandemic B2B content marketing demands value-driven, personalized, omnichannel, and interactive content—measured by data—to build trust, engage buyers, and drive qualified leads.

The Eliminating Kickbacks in Recovery Act, enacted in 2018, was a bombshell for the addiction treatment and diagnostic ...

Affiliate marketing has emerged as one of the strategies that any business looking to increase its revenue can easily use in the form of a performance-based partnership. However, to maintain a ...

Blackouts, boycotts, and board elections are three ways that you can use your power as a consumer to influence how big corporations shape their policies.

Another common, and dangerous, pitfall new entrepreneurs make is not taking the time to connect with their target market ...

In uncertain times, founders must be bold and adaptable in how they position and promote their brands, given tightened ...

What Is Paid Media: The Different Types & Examples Learn the key types of paid media, how they work, and when to use them to get better results from your marketing budget.

When JOURNAL, a Thai fragrance brand rooted in traditional wisdom and modern storytelling, set out to make a bold market ...