Shopping shopping New Balance's 'comfy' foam trainers that 'put a spring in your step' reduced by 30% "These sneakers cushion my feet better than others I've tried and make walking less painful." ...

New Balance has been on my feet for over two decades. Seriously—I begged my parents for a pair of white and gray 574s in the ...

Releasing this summer, the 204L blends Y2K aesthetics with retro minimalism. The result is a sneaker showcasing the best of ...

New Balance is selling Fresh Foam X Hierro v8 women's trail running sneakers for only $120 right now. That's 20% off the original list price of $150.

Ready to elevate your gear without emptying your wallet? Amazon's got you covered with up to 56% off New Balance shoes and apparel.

Subtle, yet statement-making, the 574 “Mushroom” is a refined update that feels equally rooted in classic New Balance DNA and B:MING’s understated Japanese sensibility — an easy everyday option with ...

New Balance's new casual lifestyle sneaker, the 471, is standing on the soles of giants with a 1970s-inspired look and modern feel.

New Balance has their Black, Castlerock, Raincloud colorway on sale for $110 and fans should act on the deal.

Dallas Mavericks rookie Cooper Flagg explained why he signed a sneaker deal with New Balance over other brands in 2024.

Gauff debuted her signature shoes, the New Balance Coco CG2, in her new Wimbledon White and Green Apple colorway on court alongside the kit.

In late June 2025, gymnast Simone Biles lost a $22 million endorsement deal with athletic apparel company New Balance after criticizing former swimmer Riley Gaines for mocking a transgender high ...

Behind Flagg, New Balance surges into the NBA conversation Until now, New Balance — the classic, fashionable “dad shoe” progenitor — has been very selective in its NBA endorsements.