Without much advance warning, the Nike Air Max 95 OG Big Bubble “Hydrangeas” is available now from nike.com in women’s sizing for a retail price of $180. The new style has a SKU of IB6396-100 and a ...

Two new Air Max 95 OG Big Bubble colorways were released this week on Nike’s e-commerce site in “Triple Black” and “Wolf Gray.” It’s not the first time these two styles have hit retailers — they had ...

"Find out what happened when the air bubble popped in our long-term review of the Nike Air Max 270! We take an honest look at the durability, comfort, and performance of these sneakers over time ...

Via @blue_room__ While the big bubble "Neon" Nike Air Max 95 isn't scheduled to hit retailers until this summer, a store in Japan just dropped this year's retro of the classic runner early.

Shift in strategy John Donahoe became Nike's chief executive in January 2020 and was tasked with updating the company's online operation and bringing in more digital revenue. Mr Donahoe, 64 ...

While new brands have been popping up and taking market share, Nike suffered its biggest single day drop in share price on record in late June. Nike remains the largest sports retailer in the world ...

Nike’s revenues were virtually flat over the three months to 29 February, rising from $12.39bn (£9.94bn) to $12.43bn (£9.97bn) year on year.

Growing up in the '90s, my loyalty to Nike never wavered, says Luke Hodson of agency the Nerds Collective. But now, he’s second-guessing the future of the swoosh.

This leads to an uncomfortable question: Is the US$152 billion global “sneaker bubble” bursting? The answer, at least for Nike, maybe yes. “Overall, Nike is a solid brand, and it is not suffering from ...

The good thing for Nike is that it seems to recognise its shortcomings. The company announced several executive changes last month in an effort to “deliver breakthrough innovation” that could bring ...