The 2024 Olympic Ceremony opened up the games in Paris, ... Tech company pulls Olympics advertising after opening ceremony display many deem to be anti-Christian. By Greg Wehner.

French swimmer Leon Marchand is skipping two of the four events which brought him gold medal success at the Paris Olympics ...

Digital outdoor media company QMS has launched its partnership packages for the Milano Cortina 2026 Olympic and Paralympic ...

Following fierce backlash in recent days, Google has decided to remove an ad promoting its Gemini artificial intelligence tool from NBCUniversal coverage of the Paris Olympics. Titled “Dear ...

As the 2024 Olympics loomed large, IOC member Michael Mronz has provided a detailed look into the financial plans behind the event. The IOC has garnered €470 million from its top sponsors, with ...

And in 2022, he was given oversight of the Olympics in particular, with then-NBCU ad-sales chief Linda Yaccarino noting at the time that the Games “are key to our success and need dedicated ...

A year after it captivated crowds during the Paris Olympics, a centerpiece of the summer Games made a comeback Saturday to light up the French capital's skyline. The iconic helium-powered balloon ...