To do this, a business will use a range of promotional methods. The promotional strategy will depend on the size of the business, how much the business has to spend on promotion, and the market ...

Promotion is the methods a business uses to communicate information about its products and services among its customers and potential customers. The main aim of promotion is to either persuade ...

In a previous post I promised to share the really simple and powerful method for placing small bets on marketing and promotion activities. The goal is to keep risks and costs low –and speed ...

Billions of dollars are spent annually in North America on promotional items such as T-shirts, pens, hats, and calendars by companies that give these promotional items away to existing and ...

Filmmaker Kunal Kohli criticized current movie promotions as 'pathetic' and 'sad', questioning the relevance of rapid-fire ...

or in using new marketing channels and methods Effective marketing is often what separates rapidly growing companies from slow-growing or stalled companies that started at the same time ...

Filmmaker Kunal Kohli criticized current movie promotions as 'pathetic' and 'sad', questioning the relevance of rapid-fire games and dancing at promotional events. He believes a good trailer is ...