Affiliates of CriticalPoint announced today the acquisition of consumer wearables brand Pura Vida© Bracelets ("Pura Vida") ...

CriticalPoint acquires Pura Vida Bracelets from Vera Bradley, Inc. Ryan Heuser remains CEO. Vera Bradley sells to focus on ...

Pura Vida was repeatedly named to the Inc. 5000 list of fastest-growing private companies, and in 2019, the company was acquired by Vera Bradley, Inc., a maker of high-end handbags and accessories.

Pura Vida is headquartered in La Jolla, Calif. Visit the website at puravidabracelets.com. Follow the brand @puravida on TikTok or Instagram. Pura Vida was acquired by Vera Bradley, Inc. in July 2019.

Company News Published 06/24/2025, 07:41 AM 0 CriticalPoint acquires Pura Vida Bracelets, names Paul Frank co-founder as CEO VRA 0.48% ...

Ryan Heuser, co-founder and former president of Paul Frank Industries, has been appointed as Pura Vida’s new chief executive officer, effective immediately. Founded in 2010 in La Jolla, California, ...

FORT WAYNE, Ind., June 11, 2025 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced its financial results for the first quarter of the fiscal year ending January 31, ...

The sale consummated on March 31, 2025. As a result, the operations of Pura Vida have been classified as discontinued operations in the consolidated financial statements.

Affiliates of CriticalPoint acquire Pura Vida Bracelets from Vera Bradley Jun. 24, 2025 7:45 AM ET Vera Bradley, Inc. (VRA) Stock By: Harsh Shukla, SA News Editor Play (<1min) ...