Rainbow Brite first appeared as a character on Hallmark greeting cards 40 years ago. Then, the original Rainbow Brite TV series aired from 1984 to 1986, beginning with a slew of TV specials.

Neal H. Moritz and Toby Ascher at Original Film are developing a theatrical Rainbow Brite project, while children and family entertainment company Cake has boarded a small-screen series.

Rainbow Brite is getting a remix from Crayola Studios and Hallmark, which are teaming to develop a new TV series and feature film inspired by the 1980s children’s franchise. The theatrical movie ...

Rainbow Brite is officially getting a new TV series and feature film. The beloved 1980s children’s franchise which spawned a cartoon series, specials, toys, books and more, is being reimagined ...

Rainbow Brite is getting a remix from Crayola Studios and Hallmark, which are teaming to develop a new TV series and feature film inspired by the 1980s children’s franchise. The theatrical movie ...

Rainbow Brite is getting a remix from Crayola Studios and Hallmark, which are teaming to develop a new TV series and feature film inspired by the 1980s children’s franchise. The theatrical movie ...