Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 ...

Roblox is going to let creators sell physical items from their games. The company has been testing its tools to do so since ...

Roblox just rolled out a feature that lets creators sell real-world merchandise directly inside their games. Through its new ...

Online gaming platform Roblox has improved its commerce capabilities by launching its commerce application programming ...

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences.

In today’s Digest, we discuss the launch of Netflix’s of in-house ad tech suite across EMEA, Roblox’s in-game merch sales and Netflix’s use of AI to seamlessly integrate ads into the streaming ...

Roblox is bringing real world shopping to its digital in-game experience. Check out this piece to know all about what is ...

Jay Peters is a news editor covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at Techmeme. Roblox is going to let creators sell physical items from their games.

Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping experiences and sales.

Roblox built its fashion audience by selling digital Gucci and Burberry bags. Now, you can buy physical clothes and beauty ...