Influencer marketing is undergoing a transformation. The days of one-off brand deals, where influencers simply posed wit ...

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

Holt is responsible for Net Conversion’s approach to sophisticated measurement and data modeling, continuously developing and enhancing Conversionomics, the agency’s proprietary Martech platform.

From creating visionary content to optimizing for LLMs, unpack key tactics influencing industry conversations and fueling new approaches.

When you take the time to track and analyze your video marketing performance, you gain more than just numbers—you gain ...

Successful commerce revolves around competitiveness, so if you want your business to succeed in the global marketplace, you ...

To stay ahead and grow, marketers need smart strategies and the right tools. Adtaxi experts have key predictions and ...

As AI technology continues to evolve, its impact on marketing will only grow. Future advancements are likely to bring even ...

The Digital Marketing Association of the Philippines (DMAP) ushered in the new year with an energizing start at its first ...

Discover the power of personalization in email marketing! Learn how to boost open rates and conversions in 2025.

With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.