Which, how, why, when, how much…? Kicking off our Social Media for Drummies guide, here’s your no-bull guide to the ...

A social media marketing plan is a focused framework that guides how your brand engages with its audience across social ...

Most small businesses struggle to develop a robust marketing presence. They have limited resources, fewer people out there, and a smaller budget, so they cannot compete with much larger companies.

Some 43% of Americans consume content on social media without interacting (liking, commenting, etc.) or creating their own posts, according to recent research.

For my students who are doing the digital marketing and social media marketing project and want a more in depth explanation. Here we cover the topics you should cover in the project from the marketing ...

According to the survey, 71% of respondents said they are using or would consider using AI for their social media and marketing, and 64% said they would use it for their written communications. Other ...

Organic social media has become a key feature in the marketing strategy for many brands. Over the past three years, investments in the space have grown 79% while 50% of marketers plan on further ...

These days, people’s social media posts — not just what they write, even their images — are increasingly being used by companies for and with their AI systems, whether they realize it or not.

Social media marketing was born in the mid-2000s with the rise of platforms such as MySpace, Facebook and Twitter, but did not start hitting its stride until Facebook introduced "Facebook Flyers ...

Tesla has turned to using ‘edgy’ social media marketing amid a brand damage crisis caused by CEO Elon Musk. Tesla famously didn’t use advertising until it started dabbling in it in 2023 ...

And though it is trending downward in recent years after the New Marketing Rule came into effect in 2022, 81% of advisors in 2021 reported gaining clients through social media.