When students decide to major in accounting, marketing is not at the top of their minds. While accounting students are likely ...

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

A new survey from Sandy Hook Promise highlights how often boys are seeing dangerous gun content online—and how they feel ...

Multi-channel marketing automation is rapidly becoming a cornerstone for businesses seeking to optimize their marketing ...

Western Michigan University digital marketing students clinched first place in the 2025 Digital Marketing Competition, hosted ...

Breeze Customer Agent has helped thousands of customers resolve over 50% of conversations Customers are seeing value goes beyond post-purchase support, including in the discovery and buying phase ...

Diversifying your content on social media can be a great way to deliver more engaging ways to share information with your ...

Following an initial campaign to boost its B2B marketing efforts using LinkedIn, Therapedic International is building on the ...

In today’s hyper-digital world, content is everywhere. Brands are producing more than ever before – videos, blogs, reels, ...

As Snapchat continues to invest in creator tools and monetization strategies, I anticipate more brands embracing it as a key ...

True transformation is possible when you align marketing functions with overall business goals and priorities and give them ...