Philip Lakin, Head of Enterprise Innovation at Zapier, joins host Aby Varma, founder of Spark Novus, to explore how AI agents, orchestration, and no-code tools are transforming marketing from simple ...

For years, accounting firms have treated marketing budgets as a line-item percentage, often hovering between 2% and 3% of firm revenue. But recent trends reveal a smarter shift underway. High-growth ...

Volunteers move stuffed animals and other tributes to flooding victims while they secure a newly installed cross across the ...

Influence maps are the compass brands need to navigate the complexity of marketing in 2025, according to Google ...

Pinpoint where prospects disappear, what’s holding back conversions, and how to turn funnel data into marketing action that ...

Read results of a new research on search advertising conducted by WARC, in partnership with TikTok and behavioural scientist ...

HR leaders need to internalize that marketing to employees is an ongoing process, not something that stops after onboarding.

Discover how Perplexity Comet, the AI-native browser, transforms productivity with voice commands, summarization tools, and ...

That good old phrase, “if it plays in Peoria, it’ll play anywhere” is one of the markers that put the River City on the map.

The brand’s Integrated Care Team Messaging product is the first in the industry to target non-NPI nurses alongside physicians.

Marketing is more than just promotion or product sales; it is a strategic, ongoing process that involves understanding market dynamics, anticipating customer needs, and delivering value in a manner ...

EXCLUSIVE: Meet the enterprising trainee lawyer who helped invent a unique website used by millions of people every day to ...