Mini brings back Spike the English Bulldog to re-introduce the brand and the new generation of the Mini hardtop. Another bulldog helped re-introduce the British brand to the United States after ...

If you’re not already familiar, Spike has been Mini’s bulldog mascot since the modern Mini was introduced back in 2001. It’s not exactly the most well-known mascot in the world, as evidenced ...

Mini, the British car brand owned by German automaker BMW, has announced a new “intelligent personal assistant” called Spike, based on the English Bulldog that’s appeared in some past Mini ads.

He's the English bulldog known for filming with MINI to advertise the way the car is built and its origins. He was joined on the set by a Great Dane that, we're told, ...

As with the classic Mini, the 2019 John Cooper Works Hardtop also has a fixed roof and two doors. There are minuscule back seats and a little trunk, but front seat space is decent.