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Ferrero, the parent company behind confectionery brands like Nutella and Kinder, has acquired WK Kellogg for $3.1 billion.
Danielle Jin has been a constant force behind Visa’s brand performance across Asia Pacific—and a regular name on this Power List since 2021 for good reason. As SVP and CMO for the region, Jin leads a ...
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Public Instagram posts are now searchable via Google and Bing. We Are Social's Naiyen Wang breaks down what to do next.
See why Samsung claims the top spot as Indonesia’s most beloved brand and scores highest on awareness, touchpoints, and CX in Campaign Asia-Pacific’s exclusive Southeast Asia brand ranking.
Portfolio is an agency directory for advertising, media, PR and digital agencies in Asia-Pacific. Agency listings, award winning creative work and case studies.
We live in an era of globalization and fluid national borders. Large waves of immigrants—including South Asians and Chinese to Canada, Hispanics to the US, Asians to the UK, North Africans to France ...
Young, energetic and fired-up: meet this year’s list of rising stars who will lead the industry through tomorrow’s challenges.
ChatGPT is being hailed as the future of digital advertising, but experts warn that it may be an overstatement at this stage. How should agencies and their clients approach ChatGPT?
Bonjour and welcome to Campaign Asia-Pacific's coverage of the Cannes Lions 2024. The Festival of Creativity has started with a promising and dynamic agenda addressing the industry’s most significant ...
'Somewhat a victim of its own scale and lack of specialisation,' Nike faces a perfect storm of challenges as sales slow and rivals innovate. Can the giant reinvent itself, or is this the start of a ...
Less than two weeks after ad giants Dentsu, ADK and Hakuhodo were raided in Tokyo on alleged bid-rigging charges, we look at the troubled timeline of the tainted Games and whether it threatens Japan's ...
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